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CO-4: Explain the importance of e-business communication and its impact

 

CO-4: Explain the importance of e-business communication and its impact on marketing strategies.

CO-6: Evaluate the impact of e-commerce in today’s marketplace. 

Directions: Choose a company you are familiar with and write a two-page paper examining its online strategy. Look at both their strengths and weaknesses. What would you do the same? What would you do differently?

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