follow the requirement
ENTE3506
Lecture 12 Week 16
Assignment 2
By Zairah Hussain
Assignment 2
Due on Tuesday 2nd April 2024 @12.00pm GMT time zone
50% of your overall grade
1500 words (+/- 10%)
Essay structure
A minimum of 15 academically credible references
Correct Turn it in links
When uploading your assignment be sure to upload it to the correct link
Assignment 2
Essay Question 1
Essay question 1
Within the theoretical framework explaining that creativity and innovation are a product of person-environment interactions (Kwan et al., 2018, p. 167), some empirical studies arguably concluded that certain Hofstede (2011)’s dimensions of national culture influence an individual’s creativity and innovation.
Using two big names in the world of innovation, Jack Ma and Jeff Beszos as reference to the Eastern and Western cultures, explain how dimensions of national cultures can affect a person’s creativity/innovation. OR
Using Aliko Dangote or any other Forbe-listed African entrepreneur as reference to national cultures in Africa, explain how the convergence of Western and Eastern cultures can shape a person’s creativity/innovation.
Hofstede, G. (2011). Dimensionalizing cultures: The Hofstede Model in context. Online Readings in Psychology and Culture, 2(1), 2307–0919.
Kwan, L. Y. Y., Leung, A. K. -y., & Liou, S. (2018). Culture, creativity, and innovation. Journal of Cross-Cultural Psychology, 49(2), 165–170.
Assignment 2
Essay Question 2
Define the concept of crowd Sourcing. Choose and define one or more crowd sourcing model and applying it to a business case study of your choice – analyse the successes and failures of its incorporation. Advise on future crowdsourcing method opportunities for your chosen case study and justify why these methods should be incorporated.
Finance Students
Additional Optional Essay Choice for Business and Finance (BAF) Students:
Crowd funding platforms are an effective alternative to banks for raising money. Using a case study of your choice, analyse to what extent this statement is accurate.
Finance Students ONLY!
Assessment Information – What you need to do
The above essay titles are designed to be broad in scope. Therefore, your answer should be narrowed down to an aim that should be clarified in your introduction.
Define concepts and provide sources for them before applying them
Critique theories by comparing and contrasting them
Enrich your synthesis with illustrations to underpin theories and your arguments
A maximum of three Appendices is permitted, but not required
Any diagrams, Models Tables and Graphs should be placed in the appendix
Structure
Provide a front sheet with your p number, title of Essay, tutor name, and a word count
There should be a minimum of 15 different, academically credible references in your text
The word count is 1500 words, 10% +/- is acceptable. Above or below this will impact your overall grade
Academic terms in assignment questions
Pick out the key words from your essay question
Essay Structure
Cover Page
Introduction
Main body
Conclusion
Reference list
Appendices
Check list
Report Structure
Cover Page
Executive summary
Contents page
Introduction
Main body (headings)
Conclusion
Reference list
Appendices
Check list
The Burger Analogy
The introduction
The main body
The conclusion
Introduction
This outlines the objectives or aims of the essay.
Refer to the question within the introduction
How are you going to answer the essay question?
You need to mention your key points (3)
Mention key theories or schools of thought that you will discuss
State the ‘business/ case study’ that you will be referring to.
Theme 1
Theme 2
Theme 3
Point
Evidence
Explanation
Link
Point
Evidence
Explanation
Link
Point
Evidence
Explanation
Link
Main Body
Define your themes/ Point
Make your points
Reference key schools of thought for each theme (Author, date)
Evidence
Enrich with quotations (Author, date: page number)
Find data/statistics to back up your point
Analysis/ Explanation
Compare and contrast themes
Quotations
Examples
Use of case studies
Synthesis/ Link
Evaluate your argument
Link each point back to the question- how does it answer the question?
Conclusion
Restate the objective or aim of the essay
Summarise;
Your key argument(s)
Your synthesis of the main themes
Your evaluation on the validity of the schools of thought/theories you used
How useful was your Case Study?
Remember no new information is to be presented here, only summaries or what has already been mentioned.
Lectures for Creativity, Culture and Innovation will take place from weeks 17-20
Lectures for Crowdsourcing and the different types will take place from weeks 21 and 23-25
Do’s
– Always proof read your work
Final spelling and grammar check
-Have a checklist to make sure you haven’t missed anything out
– Refer back to the assignment brief and marking criteria
Don’ts
– Leave your assignment to the last minute
Start your assignment without looking at the assessment and marking criteria
– Assume that the marker will understand what you mean PEEL
Academic writing information
EfAS English for Academic Success (EfAS)for all international students.
CLaSS Workshops
ELS Flyer
In Text Referencing
Studiosity Info-at-DMU
Thank you for listening!
Any question?
