Objectives: Demonstrate understanding of basic management functions and decision making as it relates to your business idea. Apply Chapter 6 readings to conduct a SWOT analysis of your business ide
Assessment Details Step 1: Choose a Company In the first Competency Assessment, you completed a SWOT analysis on a successful company that demonstrated a
Assessment Details Step 1: Choose a Company In the first Competency Assessment, you completed a SWOT analysis on a successful company that demonstrated a sustainable competitive advantage in the marketplace. Now you will shift your focus to look at a company that is failing or experiencing challenges in the area