Review the Module 3 PowerPoint and all associated readings/materials. Download and use the attached Mod3_AssignmentSheet to record your responses to the reflections/activities in this module
1. Centering cost of living increase as one major pressure on consumers how do you relate premiumization with this pressure into buying behavior for
1. Centering cost of living increase as one major pressure on consumers how do you relate premiumization with this pressure into buying behavior for FMCG? Which strategies would help companies in quality, differentiation and pricing 2. What are the components of Retailer (Customer) Economic Model? Please explain how they are